Precision in all of our work, our product, development and to everyday try to be better, do greater and have Laser Focus on Fish Welfare™.

We wanted to set a new standard for the aquaculture industry. A new standard for fish health, sustainability and food production. We set our sights ambitiously, working with leading international brands and technology companies; while taking great pride in being Made in Norway and a world-leading supplier to the aquaculture industry.

We started, we grew, and suddenly - The Stingray System were a national known product, admired and praised by fish farmers all over the country.

Be visible, do more, be greater.

That is something we work to achieve everyday. Our merchandise is a part of this.

When we decided to invest in merchandise, we started from the ground up. In the beginning, there were some products with our logo on it. Throughout the years, we have developed something more. Something bigger. Something that tells us a story - not about giveaways and pure advertising.

 For us, merchandise is not about screaming attention.We aim to achieve refinement. A bigger picture: Something that can create a sense of pride and belonging among employees, customers and business-partners. Something that shows eyes for details. Something that can be reflected in how we are being perceived by the outside world.

We have found brands that are all norwegian startup companies, which today are some of the leading fashion houses worldwide. We found a strong alignment in values and qualities - Elegant, confident, and refined; a true sense of quiet luxury. We are so happy and excited to announce these collaborations, and that Varsity Headwear, Holzweiler and Fitjar Islands have seen the value in collaborating with us. The opportunity to create something meaningful together - a story built on strong ethics and values rooted in responsible use of natural resources and materials. Products people genuinely want to use, and the power of norwegian startups coming together to create something greater than themselves.

We feel that we have made one thing very clear: With eyes for details, we are setting a new standard on merchandise and branding - and we are building a legacy.

We like to see ourselves as one of the leading stars - that dares to try and do, even though it is seen as completely crazy. Maybe because we are a little crazy? Let us make it clear. One thing Stingray always have lived up to, until this day: If we do it, we do it properly.